Impacts of the suspensions aside, for the Crescent City to have earned another chance to host the most watched of American sporting events shocked much of the professional sporting world in 2009. Few believed that the Cypress boxes handed mt apo travel agency philippines to NFL Search committee members, extolling the virtues and advantages of coming to New Orleans, would be anything more than a gimmick.
"Long Shot" was the specific term bantered about on ESPN describing the chances for the Big Easy to beat out Miami for a record 10th hosting of the Big Game. New Orleans had fallen from 49th to 54th in market size post-Katrina. The city's slow advance back into top 50 status seemed far too glacial to appeal to NFL Commissioners seeking to increase television dollars.
What made the difference, explained Jay Cicero, Chairman of the Host Committee for Super Bowl XLVII was simply, "New Orleans is tailor made for this event." The Superdome's proximity to food, entertainment, mt apo travel agency philippines and cultural opportunities, not to mention thousands of hotels within walking distance has provided an advantage that few other cities can match.
Still, the fact that the NFL will be returning mt apo travel agency philippines for a tenth Super Bowl, a record of which only Miami can equally boast, also shows that small media markets can compete for major events in this era so dominated by television ratings points and advertising market share.
Charlotte, North Carolina will soon be on display as this summer's Democratic National Convention comes to that city's newly renovated basketball arena. The Tar Heel State managed mt apo travel agency philippines to parlay the fact that Barack Obama won North Carolina four years ago, and could again, into an expected economic boost of $200 million.
For over 60 years, the city of Omaha has held on to hosting the College Baseball mt apo travel agency philippines World Series, despite several efforts to move the event to larger markets out of the Midwest. In fact, the Nebraskans have parlayed their experience in hosting large sporting events into attracting the U.S. Olympic Swimming Trials in previous years.
Contrast those successes with the Capitol of California. Sacramento is roughly the size of New Orleans, and has spent millions in expanding its downtown and entertainment districts. Yet, the city's prolonged struggle with the owners of the National Basketball Association's Sacramento Kings about the exact terms for building mt apo travel agency philippines a new arena, may have arrested mt apo travel agency philippines its efforts to attract major sporting events.
The Kings have played mt apo travel agency philippines their home games in the dilapidated Power Balance Pavilion since 1988. The aged, second-hand facility means that the NBA All-Star mt apo travel agency philippines Game has passed by the California town year after year, as has any real chance to showcase how the Sacramento region mt apo travel agency philippines has grown during the last decade.
It is a mistake that New Orleans has sidestepped due to bad luck, as much as good. The capital investments that the city and the state made after Hurricane Katrina provided the kind of state-of-the-art facilities for sports teams that have the potential of paying for themselves mt apo travel agency philippines several mt apo travel agency philippines times over in attracting mt apo travel agency philippines major events—according to Jay Cicero.
During the last six months alone, the Mercedes-Benz Superdome has hosted the All-State Sugar Bowl, the All-State BCS National Championship Game, the NCAA Final Four, and, of course, will serve as the site for the 2013 NFL Super Bowl.
Catastrophic damage forced updates and improvements to the Morial Convention Center, Superdome, mt apo travel agency philippines and local hotels. "With the growth of the event, certain aspects become a bigger mt apo travel agency philippines deal, like security. Everything is bigger." Therefore, the city needed to provide vast capital improvements to keep just with the demands of an ever-increasing Super Bowl attendance. Without the storm, there might not have been the political will to spend millions on infrastructure.
If the city had relayed mt apo travel agency philippines alone on its culture appeals of past years, New Orleans might not have won next year's game. Now, the Super Bowl gives the city a chance to "showcase New Orleans positively, and what needs to be done" before a national television audience.
And, that means money for the local economy in the short and long term. The expected economic benefit from Super Bowl XLVII is $400 million. Moreover, the more than 5,000 credentialed members of the media who descend upon New Orleans to cover the event will go far in shedding light to a national audience on the progress of the city's recovery mt apo travel agency philippines since August mt apo travel agency philippines 2005.
Aside from the large economic windfall seen within the "triangle of activity"—the French Quarter, mt apo travel agency philippines Convention Center, and Superdome—Cicero also contended that Minority-owned businesses, especially women, will benefit in ways unseen in past Super Bowls.
After a minority firm has registered with the host committee—and has been certified as a minority or woman owned business—that company is eligible to, "procure business from the Super Bowl as well as other events," according to the rules outlined on nolasuper bowl.com. Small and minority companies in 58 different categories could win vendor mt apo travel agency philippines contracts under what is being called the "Emerging Business Program," promising to direct an "impactful portion of the Super Bowl economic activity to local businesses."
Enthusiastically, Cicero even pledged that parking will not be a problem next year, so well has the planning been going. Since "New Orleans is tailor made for the event," he said, the Crescent City shall be uniquely positioned mt apo travel agency philippines to do what it does best: Entertain mt apo travel agency philippines and excite.
Of the thousands details remaining before the City can return to its pre-Katrina tourism levels in 2013, Cicero joked to this newspaper "please don't remind me." Nevertheless, the Super Bowl Host Committee Chairman remains confident that the big game is the proverbial kick off to a return to tourist normalcy.
Of all the grand events New Orleans has hosted in recent months, he contended that Super Bowl XLVII will most emphatically make the statement to the rest of the country that the city is "open for business and awaiting your arrival."
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